Serendipity is a popular restaurant slated in the Upper East Side of Manhattan founded by Stephen Bruce in 1954.
The restaurant has constantly been ranked as a favorite among Manhattanites, celebrities, and tourists.
The gift shop is known for its kitschy novelty gifts and hand crafted jewelry.
Locations include Manhattan, NY, Las Vegas, NV, and Newly opened Lincoln Rd, South Beach, FL. Serendipity is also looking to expand in major city markets.